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LG Electronics stirs competition with G4 smartphone

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Nigeria has received the eagerly anticipated smartphone LG G4, the new flagship of LG Electronics.

 

At the launch at Protea Hotel, GRA Ikeja, users interfaced with the features and specs of the successor to LG G3.

 

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From left: LG Electronics West Africa Operations Sales Manager (Mobile Communications), Kabiru Kajogbola; Managing Director, Seonghak Kim; Konga Commercial Director, Mark Russell; and Lee; at the launch.
From left: LG Electronics West Africa Operations Sales Manager (Mobile Communications), Kabiru Kajogbola; Managing Director, Seonghak Kim; Konga Commercial Director, Mark Russell; and Lee; at the launch.

LG G4 focuses on elegance, great visual, and a human-centric user experience. The camera features a rare-in-smartphones F1.8 aperture lens which allows 80 per cent more light to hit the image sensor than the LG G3.

 

The camera module is paired with the new IPS Quantum Display that is better in every way than the Quad HD display introduced in the LG G3.

 

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“We are living up to our promise of Innovation for a Better Life with a fashionable, premium smartphone that is more focused on delivering a balanced user experience that can compete with the best of the best,” said Seungeui Lee, LG Electronics General Manager, Mobile Communication Division, West Africa Operations.

 

He added: “We wanted to give consumers a truly human-centric device that combined the analog sensibilities with technologies that delivered real world performance.

 

“From the design to the camera to the display to the UX, this is the most ambitious phone we’ve ever created.”

 

The fashionable elegance of LG G4 is a refreshing change from the uniformly flat, full metal designs that have become standard across the industry.

 

The design of the new device is defined by Slim Arc, which runs along its entire body, highlighted by a display with a subtle curvature.

 

Slim Arc offers 20 per cent better durability than a flat smartphone in face-down drops and gives the smartphone a more comfortable and secure feel in the hand.

 

The 16MP camera in the G4 captures beautiful images, even under less than ideal lighting conditions. The camera module features a wide F1.8 aperture lens that allows 80 per cent more light to reach the sensor.

 

Low-light performance is improved even further with OIS 2.0, which doubles the performance of OIS+ by expanding the range of image stabilisation from one degree to two degrees on the X- and Y-axis and adding a third axis for the first time.

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