The Lagos State Government has called on corporate organisations doing business in the state and beyond to support this year’s edition of the Africa Movie Academy Awards (AMAA), which the state is hosting on June 18.
The Commissioner for Information & Strategy, Mr. Steve Ayorinde, made the call when he said the government of the state is prepared to make the awards this year a very beautiful experience. The commissioner, who represented the State Governor, Mr. Akinwumi Ambode, at the AMAA 2017 Sponsors’ Night on Thursday, May 4, added that the excellence which Lagos is known for will be on display during the ceremony.
“We are very happy that AMAA is holding this year in Lagos and for the first time in its 13 years history Lagos is hosting it officially. We are ready to host the best AMAA Awards. We are using this Sponsors’ Night event to call on businesses and corporate Nigeria to come on board and support the awards through sponsorship and I am glad that the various marketing and branding opportunities which AMAA offers sponsors have been unveiled to us. We call on companies to buy into this and support this very successful continental award. Let me also state that we have in Lagos, a Governor who is committed to the development of the creative sector of our economy. Governor Ambode is a lover of arts and this is the reason why entertainment and tourism are key drivers in his policy agenda to create jobs and inclusive growth in Lagos. We are committed to grow the creative and tourism economy in Lagos,” the commissioner said.
Earlier in her welcome address, the founder of the award, Ms. Peace Anyiam-Osigwe thanked United Bank for Africa, Globacom, Sterling Bank, Airtel and other companies that had sponsored and supported AMAA in the past and charged them and others to come to take advantage of the brand activation opportunities that AMAA as a continental award platform offers sponsors.
Mr. Kingsley James took the invited guests through the various categories of sponsorship and benefits to sponsors and potential sponsors in all AMAA organized events while Joke Silva, a respected thespian who was the leader of the organising committee also charged lovers of Nigerian film industry and African cinema to support the industry to grow adding that AMAA awards is a major industry event that celebrates practitioners in Africa and beyond.
Among notable business leaders, influencers and celebrities that attended the event were Erelu of Lagos, Dosumu Abiola; Chief Executive of Terra Kulture, Mrs. Bolanle Austen Peters; Nollywood actresses, Omotola Jalade-Ekehinde, Doris Simon; Nollywood Directors/Actors, Fred Amata, Kunle Afolayan among many others.
