By Onyewuchi Ojinnaka
Guaranty Trust Bank Plc (GTB) has launched an initiative tagged, #GiveHerBetaHealth, to compliment the women in celebrating International Women’s Day on March 8, this year.
The initiative, which is part of its Corporate Social Responsibility (CSR), is to draw attention to the need for universal essential healthcare delivery especially for the women in rural areas and informal sector to make a better world for them.
The theme of this year’s International Women’s Day, “Choose to Challenge,” calls on people and organisations to choose to challenge for a better world for women,
Through the healthcare initiative, GTB is providing 1000 self-employed women with BetaHealth for a year, free of charge.
Launched in 2020, BetaHealth is a low-cost healthcare package that provides coverage for essential health services such as malaria treatments, pre and postnatal care, accidents and medical emergencies as well as life insurance, all at a subscription fee of N500 per month. Offered through more than 1000 hospitals and pharmacies nationwide, BetaHealth also provides a telemedicine service that allows the user to speak with a Doctor over the phone anytime, anywhere.
With the #GiveHerBetaHealth campaign, the Bank is calling on the general public to nominate 1000 women who will be given free BetaHealth coverage for one year. To nominate a woman, visit
giveherbetahealth.gtbank.com.
#GiveHerBetaHealth is the latest in a long line of GTBank initiatives that reflects the Bank’s commitment to extending access to critical services for everyone, irrespective of their social or economic background.
The campaign focuses on empowering self-employed women in the informal sector, many of who have limited or no access to financial services and health insurance.
Besides, the Bank is putting a spotlight on the need for universal access to essential healthcare services that is affordable for every working Nigerian, and accessible across the country.
TheNiche gathered that BetaHealth is available for everyone and to buy BetaHealth for yourself or someone else, simply dial *737*52*500*50# from your mobile phone.